talking augmented reality - next level of webshops:)

Zugara Launches Online Shopping App Utilizing Augmented Reality And Motion Capture

Just check this. A brand new way of shopping online. You can use your webcam to see how the clothings fit on you. The next screens will be portrait and bigger to help people shop online I guess:) And since shopping in the real world is also a pretty social thing you can now make pictures and share these instantly on facebook so all your friends can see how this fits you

http://weareorganizedchaos.com/index.php/2009/06/23/zugara-launches-online-shopping-app-utilizing-augmented-reality-and-motion-capture/

To give some impression just check this video: